Good Blogging Guide

Good Blogging

One of the most important keys to blogging success is providing exceptional content so readers will want to come back and read more. Here are five key tips for writing your posts:

 1. Think about tone

Choosing an appropriate tone for your post helps engage readers. To decide on an appropriate tone think about: 

  • Who will want to read your post and why?
  • Is your post going to be about Home Group information and discussions or fun and laughter?
  • Identify your goals for your post; and importantly
  • What you want your reader to take away or think about because of it.

The above will all help you decide what tone would be most appropriate and hence the way you should write both in terms of tone and style.  Remember to maintain this consistently.

 2. Be Honest

Readers aren’t fools they can tell when someone is making things up or lying.  Posts that are written in an honest voice come across in a more sincere manner, readers connect with the blogger and will come back to read more and will trust the word of the blogger.

 3. Don't link

Try not to include any links in your post. Readers come to your post to read your writing and thoughts. Readers don’t want to be clicking left, right and centre to find information.  As much as possible give them the information directly.

 4. Remember copyright – don’t plagiarise or ‘borrow’ content

If you found information on another blog or website that you want to discuss in your post make sure you provide a link back to the original source or include it as a quote stating the source.

  5. Write in Short Paragraphs

Your post is a block of words but words still needs to be visually appealing, otherwise people might find the post difficult to read.  They will then stop and switch off.  Short paragraphs, no more than two to three sentences, will give visual relief from a text heavy web page.

Use headlines. It is a fact that most readers of blogs and web pages don’t ‘read’ the content, they ‘skim read’, so make skimming easy.  Once the reader has skimmed and has become interested in your post they will usually go back to the start and read it all.